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Hiam Alexander

The Portable MBA in Marketing manual - New York John Wiley & Sons, Inc. 1992 - 464 pag. - The Portable MBA Series .

Bibliografie p. 451 - 452

ISBN: 0-471-54728-X

Subjects--Topical Terms:
Marketing
Management

Universal Decimal Class. No.: 339.138=111 : 658.5=111