020 ## - ISBN |
International Standard Book Number |
978-973-115-485-5 |
041 ## - Limba textului |
Language code of text/sound track or separate title |
rom |
080 ## - UDC |
Universal Decimal Classification number |
339.138 |
100 ## - Autor principal |
9 (RLIN) |
4824 |
Personal name |
Kaden Robert J. |
245 ## - Titlul |
Title |
Guerrilla marketing research : |
Remainder of title |
tehnici de cercetari de marketing care pot ajuta orice tip de afacere sa faca mai multi bani |
Statement of responsibility, etc |
Trad.: Claudia Elena Tuclea, Elena Roxana Raicu ; Pref.: Jay Conrad Levinson |
Form |
manual |
260 ## - Loc, editură, an |
Place of publication, distribution, etc |
Bucuresti |
Name of publisher, distributor, etc |
Editura C.H. Beck |
Date of publication, distribution, etc |
2008 |
300 ## - Descriere fizică |
Extent |
281 pag. |
490 ## - Seria/Colecţia |
Series statement |
Colectia Afaceri |
504 ## - Bibliografie |
Bibliography, etc |
Bibliografie p. 281 |
650 ## - Cuvânt cheie |
Topical term or geographic name as entry element |
Marketing |
650 ## - Cuvânt cheie |
Topical term or geographic name as entry element |
Cercetari de marketing |