020 ## - ISBN |
International Standard Book Number |
978-973-571-705-6 |
041 ## - Limba textului |
Language code of text/sound track or separate title |
rom |
080 ## - UDC |
Universal Decimal Classification number |
339.138 |
100 ## - Autor principal |
9 (RLIN) |
6638 |
Personal name |
Arms Brigitte |
245 ## - Titlul |
Title |
Marketingul local : |
Remainder of title |
Outdoor marketing : PR la nivel local |
Statement of responsibility, etc |
Trad. : Roxana Vidican |
Form |
manual |
246 ## - Titlu paralel |
Title proper/short title |
Local Marketing |
260 ## - Loc, editură, an |
Place of publication, distribution, etc |
Bucuresti |
Name of publisher, distributor, etc |
Editura All |
Date of publication, distribution, etc |
2008 |
300 ## - Descriere fizică |
Extent |
175 pag. |
490 ## - Seria/Colecţia |
Series statement |
Colectia Management. Comunicare |
650 ## - Cuvânt cheie |
Topical term or geographic name as entry element |
Marketing |
650 ## - Cuvânt cheie |
Topical term or geographic name as entry element |
Marketing local |